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Electronic Shelf Label Market: Rising Trends and Industry Growth Prospects 2020-2026

Author : Ronak Bora | Published Date : 2020-09-02 

The electronic shelf label market is expected to witness growth due to the demand from the commercial sector. Supermarkets are focusing on digitizing their infrastructure by combining the benefits of online shopping with traditional brick & mortar stores. For instance, in October 2019, Auchan Retail and Hanshow Technology extended their partnership to develop innovative connected labeling solutions to deploy the technology to more than five million items in seven countries. Accurate pricing and improved omnichannel experience are the key factors attributing to the demand for electronic shelf labels in supermarkets.

The global electronic shelf label market is anticipated to experience tremendous growth over the forthcoming years owing to escalating demand from the global retail sector. Electronic shelf labels are systems that are used by retailers across the globe to sell their goods and products in stores.

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Normally, the display modules used in these systems are connected to the front-facing edge of retail store shelving. This allows the system to display the pricing of the products and also list out any additional information regarding the products on the shelves including their sell by dates, nutritional content, the amount of nutrition the food products contain, and product related information for electronics.

Some major findings of the electronic shelf label market report are:

  • The retail sector is rapidly adopting ESLs to increase its customer engagement and retain the customer base with attractive pricing and innovative marketing campaigns
  • The ESL market is likely to witness growth in North America, Europe, and Asia Pacific due to low reluctance for new technology adoption in the regions coupled with the developing wireless technology & digitalization sectors. ESLs enhance the overall operational flow in industries and hyper & supermarkets by providing centralized control of the whole system.
  • Market players are focusing on product launches to increase their market dominance. In January 2020, E Ink Holdings, Inc. expanded its color e-paper offerings for applications in the signage, consumer electronics, education, and retail sectors.
  • The electronic shelf label market is in its development phase with several small-scale industries and commercial stores reluctant on adopting technology due to budgetary constraints. However, with improving economic conditions and rising awareness of the latest technologies, the market will witness rapid growth.
  • Major market players include Advantech Inc., Altierre Corporation, Displaydata Limited, E Ink Holdings, Inc., Herbert Retail Limited, M2COMM, Opticon Sensors Europe B.V., and Pricer AB

The e-paper electronic shelf label market segment is anticipated to gain prominence over the forecast timespan due to its energy efficiency. Low-power consumption leads to enhanced profitability, thereby boosting e-paper ESL demand. Companies such as E Ink Corporation offer segmented displays that are thin and rugged, making them convenient for daily use. ADKOM Elektronik GmbH offers segment papers as customized solutions. The reflective technology used in these ESLs makes it easy to read.

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The electronic shelf label market is still at its nascent stage in the Middle East & Africa region. However, the industry is expected to grow in the region due to the rapidly flourishing retail sector in the UAE and Saudi Arabia. A rise in the population coupled with government initiatives to boost the retail sector will favor the Electronic Shelf Label (ESL) market growth. In November 2019, the Dubai Department of Economic Development and Smart Dubai announced a combined data initiative for the retail sector. The strong tourism sector of the region also supports the growth of the retail industry, thereby favoring the ESL market growth.

Table of Contents (ToC) of the report:

Chapter 4 Electronic Shelf Label Market, By Product

4.1    Key trends by product

4.2    LCD ESL

4.2.1    Market estimates and forecast, 2015 - 2026

4.3    Segmented E-Paper ESL

4.3.1    Market estimates and forecast, 2015 - 2026

4.4    Full Graphic E-paper ESL

4.4.1    Market estimates and forecast, 2015 - 2026

Chapter 5 Electronic Shelf Label Market, By Technology

5.1    Key trends by technology

5.2    Radio Frequency (RF)

5.2.1    Market estimates and forecast, 2015 - 2026

5.3    Infrared (IR)

5.3.1    Market estimates and forecast, 2015 - 2026

5.4    Near Field Communication (NFC)

5.4.1    Market estimates and forecast, 2015 - 2026

5.5    Others

5.5.1    Market estimates and forecast, 2015 - 2026

Chapter 6 Electronic Shelf Label Market, By Application

6.1    Key trends by application

6.2    Industrial

6.2.1    Market estimates and forecast, 2015 - 2026

6.3    Commercial

6.3.1    Market estimates and forecast, 2015 - 2026

Browse complete Table of Contents (ToC) of this research report @ https://www.gminsights.com/toc/detail/electronic-shelf-label-esl-market

About Author

Ronak Bora

Ronak Bora

A graduate in Electronics Engineering, Ronak writes for fractovia and carries a rich experience in digital marketing, exploring how the online world works from a technical and marketing perspective. His other areas of interest include reading, music, and sport. [email protected] | https://twitter.com/RonakBora26

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