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Google and EU to battle in court over 2.4B euros antitrust fine

Author : Saipriya Iyer | Published Date : 2020-02-12 

Google and the European Union are reportedly set to engage in a court battle over a €2.4 billion fine at the General Court in Luxembourg. The fine was imposed by the EU’s antitrust office on Google for allegedly promoting its services at smaller rivals’ expense and making faulty practices in the shopping search results. The regulator’s conclusion has been strongly opposed by Google.

According to a recent report, the court hearing session will take place over a 3-day span in February, where both sides will be fighting to win the narrative. Google is likely to argue on three fronts. The search engine operator will argue that it has offered customers choice and treated the rivals fairly, benefitting customers in the process. Additionally, the company will also contend that it is willing to offer the prime spot to competitors and advance them ahead of its own offerings. It will also contest the level of the fine to overturn it and break free from the EU’s anti-competitive behavior claims.

The European Commission, after years of investigations, imposed three antitrust fines on Google totaling around $10 Bn in 2017. Additionally, in 2018, European regulators hit Google with a $5.0 Bn fine for undermining its competitors by bundling its apps on Android, which could spell major risks to mobile operating systems. Google is also challenging and making an appeal to this claim. The company also received an order of $1.6 Bn antitrust fine in 2019 for mistreating publishers with its AdSense tool for website monetization, which it will also appeal.

Apart from the EU’s antitrust office, Google is planning to challenge U.S. authorities, which took various antitrust investigations on Google. This has led to the exposure of the company towards paying large sum of potential fines.

Despite intensification of scrutiny by the EU and US antitrust authorities on Google, its parent company Alphabet’s capital stocks have risen more than 10 percent year-to-date. In 2020, Alphabet is among the top 3 FAANG stocks, alongside Amazon and Netflix.

Source credit:

https://marketrealist.com/2020/02/google-and-eu-go-to-court-over-2.6-billion-fine/

About Author

Saipriya Iyer

Saipriya Iyer

Saipriya Iyer presently works as a content developer for fractovia.org. Having dabbled with the domain of content creation for nearly half a decade, she now boasts of an enviable portfolio, holding substantial experience in penning down pieces related to technology, finance, and a wide spectrum of other industry verticals. A qualified computer engineering graduate from the University of Pune, Saipriya can often be found leveraging her knowledge of software technology and electronics in her write-ups. She can be contacted at- [email protected] | https://twitter.com/saipriya_i

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