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Wi-Fi Hotspot Market in Software Segment Will Grow At A CAGR of 15% by 2024

Author : Ronak Bora | Published Date : 2019-03-12 

The global Wi-Fi Hotspot Market has expanded at an unparalleled pace lately owing to the rapid adoption of smartphones and other Wi Fi-enabled smart devices. It was reported that the number of smartphone users has crossed the 2 billion mark and with new, more advanced products being offered consistently the smartphone market will observe remarkable growth. The number people using portable devices like laptops and tablets have increased, encouraging commercial and private sectors to install hotspots across various infrastructure, boosting the Wi-Fi hotspot industry revenue.

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Technological advancements in the WLAN technology and the increasing integration of IoT devices are also accelerating the adoption of Wi-Fi hotspot devices. Technological advancements in the IoT have allowed the Wi-Fi technology to be used for more than just connecting to internet services. Wi-Fi is used for creating an interconnected network of multiple smart devices. It also transforms smartphones into remote-controlled devices for ACs and televisions and enables communication between multiple devices connected to the Wi-Fi network.

The limited frequency range of the Wi-Fi hotspot technology is restraining the wi-fi hotspot market growth. Inherent limitations associated with the range and multipath interference of the Wi-Fi technology restrict user mobility. The radio frequency signals of Wi-Fi hotspots are subject to the limitations posed by structural properties of a hotspot location. The radio frequency of a typical Wi-Fi hotspot device cannot reach beyond 20 to 25 meters.

The commercial application segment is anticipated to register a high growth rate in the wi-fi hotspot market over the projected time. The retail market is expected to grow rapidly due to the widespread adoption of Wi-Fi hotspot services at retail establishments. The retailers are using Wi-Fi-assisted technologies such as the IoT, mobile applications, and POS systems to predict their customer behavior and create a more personalized experience. The residential market is expected to grow due to the increasing data traffic caused by the rising consumption of rich media content. Moreover, the growing disposable income of consumers is also driving the residential market.

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Hardware segment in wi-fi hotspot market is expected to grow significantly over the forecast time with a CAGR of approximately 11%. The hardware market is driven by an increasing demand for mobile hotspot devices. Mobile hotspot devices allow users to connect to the internet service via 3G, 4G, and LTE networks. It is equipped with an LCD screen that displays signal strength, data consumption, and real-time network status. The increasing adoption of Wi-Fi services in automotive and the growing adoption of the smartphones are the major forces accelerating the adoption of mobile Wi-Fi hotspot devices.

The North America region holds a share of more than 25% in the wi-fi hotspot market. The presence of highly-developed network infrastructure along with high penetration of internet service and smartphone adoption fosters the demand for the Wi-Fi Hotspot devices. The widespread adoption of Bring Your Own Devices (BYOD) and enterprise mobility solution among organizations also promote the deployment of Wi-Fi hotspots in the market. In addition, the presence of prominent companies such as Cisco, AT&T, and Verizon is supporting market growth.

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It must be noted that most of the cafes belonging to global brands or local players offer other food items as well, such as sandwiches, pizzas and bakery items, invariably creating a wide range of customer base. With increasing population, rising consumer spending and growing affordability of required hardware, the café segment will experience a notable rate of Wi-Fi hotspot implementation. Comprising of key industry participants like Alcatel-Lucent, Aruba Networks, Cisco Systems, Ipass, Motorola Solutions, Nokia Networks and Ericsson, the Wi-Fi hotspot market is anticipated to register more than USD 23 billion in revenue by 2024.

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Global Market Insights, Inc., headquartered in Delaware, U.S., is a global market research and consulting service provider; offering syndicated and custom research reports along with growth consulting services. Our business intelligence and industry research reports offer clients with penetrative insights and actionable market data specially designed and presented to aid strategic decision making. These exhaustive reports are designed via a proprietary research methodology and are available for key industries such as chemicals, advanced materials, technology, renewable energy and biotechnology.

About Author

Ronak Bora

Ronak Bora

A graduate in Electronics Engineering, Ronak writes for Fractovia.org and carries a rich experience in digital marketing, exploring how the online world works from a technical and marketing perspective. His other areas of interest include reading, music, and sport. He can be contacted at- [email protected] | https://twitter.com/RonakBora26

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