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ePlay and 8i team up to create augmented reality experience zones

Author : Saif Ali Bepari | Published Date : 2019-06-06 

Reports confirm that ePlay Digital Inc. has announced a collaboration with 8i, a virtual reality software company focusing on volumetric human capture with facilities in Tokyo, Los Angeles, Seoul, Seattle, and Wellington.

Seemingly, ePlay will incorporate 8i hardware and content that is used for publishing and creating 3D avatars into the sports, esports, entertainment mobile game platform, and Fan Zones of ePlay. The partnership increases the presence of ePlay in Los Angeles, intensely reduces development time for adding athletes and celebrities into Big Shot games and will create new advertising and sponsorship revenues for both the companies.

Citing sources with knowledge on the matter, ePlay has recently declared that its Big Shot games is anticipated to create an average esports and in-app purchase average revenue per daily active user of USD$1.46. Under this partnership, the new advertising, features, and sponsorship revenues are projected to add USD$0.03 ARPDAU in this year and drive gross margin rate of ePlay to more than 80% in 2020.

According to CEO of 8i, Hayes Mackaman, working with ePlay would help advance 8i’s technology and its applications in entertainment, sports, and esports. Incorporating 8i volumetric capture into mobile games and Fan Zones is a prominent focus for a partnership with ePlay, Mackaman added.

Apparently, Fan Zones focusing on 8i remote Augmented Reality video both technology and Big Shot, the augmented reality game platform of ePlay, are being proposed and planned for various international sports, entertainment, and esports events beginning later this year. Using augmented reality, stars and fans are beamed directly from their physical real-world into the Big Shot virtual world on their mobile phone.

CEO of ePlay Digital, Trevor Doerksen stated that ePlay is building celebrities and users into mobile games in different ways that have never been perceived before. 8i volumetric capture radically decreases 3D development time and generates unique augmented reality and in-game 3D experiences, he explained.

Source Credit: https://www.globenewswire.com/news-release/2019/06/05/1864890/0/en/ePlay-and-8i-Announce-Augmented-Reality-Partnership-and-L-A-AR-Studio.html

About Author

Saif Ali Bepari

Saif Ali Bepari

A qualified Computer Science graduate, Saif Ali Bepari, armed with more of an inclination toward writing than coding, commenced his journey in the content industry as a freelancer. Currently penning down content for fractovia.org and a couple of other portals, Saif has also tinkered with creative writing, technical writing, blog writing, and copywriting. He can be contacted at- [email protected] | https://twitter.com/Saif_B17

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