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Top 3 trends fueling North America Insulated Packaging Market growth over 2019-2025

Publisher : Fractovia | Published Date : 2019-08-12Request Sample

Driven by its flourishing ecommerce, food & beverages, and cosmetics sectors, the North America insulated packaging market size is slated to record momentous growth in forthcoming years.

U.S. Insulated Packaging Market Size, By Material, 2018 & 2025, (Kilo Tons)

U.S. Insulated Packaging Market Size, By Material, 2018 & 2025, (Kilo Tons)

Over the last few decades, processed foods have become a mainstay of a majority of North American’s diets. Predominantly driven by affordability and the convenience they bring to busy lifestyles, the region’s processed food industry is expected to expand exponentially in coming years. This growth would in turn translate into more demand for the wrapped packaging industrial segment and boost North America Insulated Packaging Market outlook.

Moreover, bolstered by the presence of ecommerce giants such as Amazon, eBay, and Groupon, online shopping is rapidly emerging as a major source of revenue for the region’s insulated packaging industry.

Furthermore, the region’s cosmetics sector, which has been on a tear over the past few years, is expected to continue its expansion during the forecast timeframe. This expansion, fueled by the ever-evolving beauty trends, is expected to steadily augment demand for insulated packaging in coming years.

Impact of processed food sector expansion on North America Insulated Packaging Market growth

According to BMJ Open, despite there being a noticeable shift in consumer preference towards minimally-processed clean and organic foods, it was found that ultra-processed foods still account for more than 50% median daily calories consumption across North America, especially the United States.

Additionally, it was also discovered that over 90% of the population’s added sugar intake came from processed foods.

Affordability and prompt availability are two prominent factors that drive process food industry trends. Eating healthy in North America is an expensive affair, wherein it would require low and middle income groups to allocate a sizable chunk of their budgets if they intend to eat healthy.

Moreover, attributing to the amount of time it takes to cook a healthy meal from scratch, it is understandable why the region’s population, especially ones with busy lifestyles, gravitates towards processed food.

Furthermore, according to the International Food Information Council (IFIC), the region’s population typically consumes more proteins than fruits and vegetables. Two prominent factors promoting this trend are the cost and the lack of access to good quality fruits and vegetables.


The aforementioned drivers create an ideal growth ground for the region’s processed food sector, which records tremendous growth on an annual basis, and boosts demand for insulated packaging throughout the industry.

Additionally, elevated consumption of meat and fish products further ensures considerable demand for insulated packaging solutions to prevent product spoilage. This demand is expected to fuel the growth of the North America insulated packaging industry in forthcoming years.

Impact of expanding ecommerce sector on North America Insulated Packaging Market growth

Home to a number of prominent ecommerce companies in the world, North America ecommerce sector is expected to propagate momentous growth throughout the region’s insulated packaging industry.

According to a 2016 survey by UPS and comScore, a majority of shoppers now prefer to do their shopping online. Features such as doorstep delivery and favorable return policies when coupled with the convenience of shopping from one’s own home are further augmenting industry expansion and boosting insulation packaging market share further.

A majority of insulated packaging sector growth is also expected to come from the proliferation of smart phones. Smartphones are becoming increasingly essential for the growth of ecommerce – around 62% of total ecommerce traffic comes from smartphone users.

According to the U.S. Department of Commerce, U.S. retail ecommerce sales for the first financial quarter (Q1) of 2019 reached $137.7 billion; an increase of approximately 3.6%.  Fortune cites Amazon as the top promoter of ecommerce, primarily due to its aggressive growth strategy which is killing off its brick & mortar rivals.

Selling everything from consumer electronics to food items, Amazon’s expansive growth strategy, while ensuring long life of online shopping, is also expected to promote further growth in the regional insulated packaging market share.

Impact of the regional cosmetics industry expansion on North America insulated packaging market trends

Apart from drawing in revenue through the region’s packaged food and ecommerce sector, the North America insulated packaging industry is also slated to amass remunerative gains from the cosmetics sphere. Spurred by ever-evolving beauty and personal care trends, the industry has been witnessing an exponential rate of growth over the past few years.

Additionally, the inherent nature of cosmetics and personal care products demands a suitable packaging solution that could augment shelf life and prevent spoilage. This necessity has guided the cosmetics industry to the insulated packaging market.

Overall, attributing to momentous growth of the packaged food and ecommerce industry in North America and the dependence of cosmetics industry on insulated packaging sector, demand for insulated packaging solutions in North America is estimated to surge notably. An estimate by a Global Market Insights, Inc., research report projects that North America insulated packaging market valuation would surpass $3 billion by 2025.

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